London-based B2B secondhand clothing marketplace Fleek has officially raised $25 million in a Series B funding round. The round was led by new investor Burda Principal Investments—an early backer of resale giant Vinted—with participation from eBay Ventures, FJ Labs, and H14. Returning investors including Andreessen Horowitz (a16z), HV Capital, and Y Combinator also joined the round, bringing Fleek’s total capital raised to date to $45 million.
Funding Overview
- Company Name: Fleek (Fleek Commerce Inc.)
- Funding Amount: $25 million
- Round Type: Series B
- Lead Investor: Burda Principal Investments
- Total Funding: $45 million
- Headquarters: London, United Kingdom
What Fleek Does
Founded in 2021 by Abhi Arora and Sanket Agarwal, Fleek connects verified secondhand and vintage clothing wholesalers directly with retailers and independent resellers around the globe. The platform currently supports over 2,000 suppliers and 50,000 buyers across more than 100 countries.
Abhi Arora, co-founder and CEO of Fleek, said, “Most people have no idea what happens to a piece of clothing after they part with it. It travels thousands of miles, gets sorted by hand in a warehouse in Karachi, and finds its way back to a vintage shop in London or New York, if it’s lucky. We started Fleek because that system is broken, the market it serves is exploding, and nobody is building the technology and infrastructure to fix it.”
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Use of Funds: Scaling AI and “Fleek Sort”
The capital will be used to scale the company’s proprietary, in-house vision-language model, Fleek Sort.
- Automated Processing: Traditionally, secondhand garments are manually sorted and graded. “Fleek Sort” allows graders to identify, categorize, grade, and price used clothing in seconds using a single smartphone photo or video.
- Global Hubs: The proprietary AI is already deployed at major sorting hubs in Pakistan, India, and Dubai, with pilots expanding into the UK, Europe, and the US.
- Marketplace Optimization: Once an item is scanned via AI, it is automatically listed on Fleek’s marketplace. The system matches specific inventory batches with relevant international boutique owners and digital resale entrepreneurs
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