Snacking, food, and pet care products provider Mars announced the launch of the Mars Sustainability Investment Fund (MSIF), a new $250 million fund aimed at providing capital to companies developing solutions to address key industry sustainability challenges.
According to Mars, the new fund will deploy capital across investment funds as well as through direct investments, targeting solutions to sustainability challenges across the company’s value chain in areas including the sourcing of its ingredients, the health aspects of its products, and circular packaging.
Focus areas for investments from the new fund include “Advanced Agriculture,” targeting technologies that reduce the emissions associated with agricultural inputs in the company’s products,
